At Gale Force Wins, we believe that the energy and insights of your trade show or conference shouldn’t fade when the event ends. Led by Allan Dale and Gerry Carew, #GaleForceWins specializes in rapid, authentic video content creation, particularly well-suited for trade shows and conferences . Our unique Gale Force Content Creation Technique focuses on capturing real-time conversations, editing them in real time and posting them to YouTube for immediate sharing to social media and other platforms. We have completed well over 80 trade shows around the world and you can click on links to a selection of those Youtube Playlists at the end of this page.
Unlock the Power of “The Gale Force Wins Content Creation Technique”
We’re changing how organizations think about trade shows, turning them from temporary events into enduring content powerhouses. Our signature approach is known as “The Gale Force Wins Content Creation Technique”, designed to maximize your event’s impact and reach.
Here’s what makes our technique revolutionary:
- Unrivalled Speed and Efficiency: While most companies take days or even weeks to release content, Gale Force Wins sets the industry standard for speed. We record, edit, and post high-quality video content all on the same day of the event. Our streamlined process allows us to deliver content within an hour of an interview, ensuring your message goes out when the buzz is highest. We aim for a minimum of 15 interviews per day, all recorded, edited, and posted to our social channels daily.
- Authentic Storytelling: We excel at capturing the genuine essence of your event and telling compelling stories through interviews. Rather than scripted questions, we create a space for authentic, unscripted conversations with real people, eliciting genuine insights and experiences. We ensure every interview subject is relaxed and comfortable before recording, operating with respect and transparency, and letting them know they have control over the final product. This builds trust and fosters genuine dialogue.
- Seamless Integration: When working with exhibitors, Gale Force Wins can embed itself directly in your booth, bringing our professional lights and cameras to you. Our approach creates a “lights, camera, action” atmosphere that generates excitement, making your booth the center of attention. We maintain a small footprint to minimize disruption to the flow of your event, ensuring our presence enhances, rather than hinders, the trade show experience. Our goal is to stay “out of your hair,” capturing content and delivering it back to you with ease.
- Strategic Dissemination: It’s not just about creating great content; it’s about getting it seen by the right eyes. We strategically use multiple platforms and target content to the most relevant audiences. By sharing the stories of others, especially interviewees, we leverage social media algorithms, causing the content to “ripple out organically” as they share it with their networks. This approach elevates your show and spreads thought leadership widely.
Tangible Benefits for Organizers and Exhibitors Worldwide
Hiring Gale Force Wins for your global trade show or conference delivers a wealth of lasting value. Click here to watch Allan and Gerry talk about what they do.
- Increased Exposure & Visibility: We help expand your reach beyond the physical boundaries of the showroom floor. Our engaging content, shared across multiple digital platforms, generates significant buzz and makes your show look “completely different” than before.
- Enhanced Engagement and Interaction: Our authentic storytelling and visually compelling content encourage audience interaction and foster a sense of community. We help keep conversations alive online for months after the event, creating a virtual trade show community and helping you stay top-of-mind.
- Establish Thought Leadership: By capturing insights and perspectives from industry experts and showcasing innovative products and services, Gale Force Wins helps clients establish themselves as thought leaders in their respective fields. We record “thought leadership to live online forever after”.
- A Content Library for Future Marketing: One trade show can become a year’s worth of marketing material. The high-quality content we generate can be endlessly repurposed for social media campaigns, website updates, email marketing, and more, ensuring lasting value and fueling future marketing efforts. You receive this content in user-friendly spreadsheets for easy sharing.
- Building Lasting Relationships: Our content creation approach fosters meaningful connections between clients, attendees, and potential partners by showcasing shared experiences and creating opportunities for dialogue. As BlueMetric, a sponsor of MariTech 2024, attests, we offer a “sophisticated way to get to your network and to build your team”.
Gale Force Wins has rapidly built a reputation as the go-to experts in this space, becoming a trusted partner for maximizing trade show ROI. We’ve worked with diverse industries and prominent events, including ENERGYNL2023, SEAFOOD INDUSTRY INNOVATION SUMMIT 2023, DEFSECATLANTIC (2021-2024), STATE OF THE CARIBBEAN TOURISM INDUSTRY CONFERENCE, and MARITech 2024.
Ready to Transform Your Next Event into a Content Goldmine?
Click here to learn why you should hire Gale Force Wins!
Don’t let your valuable trade show conversations die on the floor. Let Gale Force Wins help you stand out and ensure your event creates a lasting ripple effect.
Contact us today to learn how “The Gale Force Wins Content Creation Technique” can revolutionize your global trade show or conference presence.
Explore Our Work in Action (click on each link below to see a sample of Youtube playlists from completed events)
- 36th Annual Baie Verte Peninsula Mining Conference, Baie Verte Newfoundland and Labrador
- Allied Health Professionals “We are Here!”, St. John’s Newfoundland and Labrador
- North American Education Convention in Las Vegas, Nevada
- Willis College Graduation, Ottawa Ontario
- Central MinEx Gander Newfoundland and Labrador
- Maritech Marine Engineering Conference, Montreal Quebec
- 2025 Hospitality NL Trade Show and Conference, St. John’s Newfoundland and Labrador
- Encore Summit on Aging in the Workforce, St. John’s Newfoundland and Labrador
- The Big Raise for The Health Care Foundation, St. John’s, Newfoundland and Labrador
- LabWest MINEX 2025, Labrador City, Newfoundland and Labrador
- NACC and CCO Joint Conference, Toronto, Ontario
- DEFSEC Atlantic 2024 Halifax, Nova Scotia
- REVEAL Social, Toronto, Ontario
- Atlantic Mayors Congress 2024 Summerside, PEI
- State of the Caribbean Tourism Industry, Turks and Caicos
- Seafood Industry Innovation Summit, St. John’s, Newfoundland and Labrador
- TechNL Innovation Week, St. John’s, Newfoundland and Labrador
- Canadian Women in Ocean Industry Leadership, St. John’s, Newfoundland and Labrador
- Energy NL 2023 Sponsored by Everwind Fuels, St. John’s, Newfoundland and Labrador
- The Green Hydrogen Industry Rally, Stephenville, Newfoundland and Labrador