Client & Event Background
In June 2026, the Child and Youth Care (CYCA) World Conference is returning to St. John’s, Newfoundland, the site of its inaugural 2013 event. Hosted by the Child and Youth Care Association of Newfoundland and Labrador (CYCANL) in collaboration with CYC-Net, the 2026 conference operates under the theme “Healing through Connection”. The event aims to bring together a global audience of professionals working with vulnerable children, youth, and families, including social workers, therapists, teachers, and outreach workers.
The Challenge
A couple of months ahead of the highly anticipated global event, the conference organizers needed to generate excitement and pre-promote the June 2026 conference. They required high-quality, engaging video content to reach their diverse international audience, but they needed it turned around quickly without disrupting the busy schedules of their key speakers.
The Gale Force Wins Solution
Gale Force Wins was brought in to shoot a series of three promotional videos. To meet the organizers’ needs, the team employed their signature rapid content creation technique.
Instead of a drawn-out production schedule, Gale Force Wins set up and recorded the necessary interviews in an incredibly tight two-hour window. The interviews featured key figures associated with the conference, capturing both individual insights and collaborative discussions.
The Deliverables
The rapid-shoot strategy yielded three distinct, high-value video assets, which were compiled into a dedicated YouTube playlist titled “CYCANL – World Conference 2026 St. John’s Newfoundland”. The final videos featured:
A feature with Heather Modlin
A feature with Gordon Hawkins
A collaborative discussion with Gordon Hawkins and Heather Modlin.
The Turnaround & Results
Through their highly efficient post-production pipeline, Gale Force Wins completed the edits the very next day. The final videos were delivered directly into the hands of the conference organizers just 24 hours after the shoot concluded.
This lightning-fast execution allowed the CYCANL organizers to immediately deploy the videos, successfully bridging the gap between historical connections made in 2013 and the upcoming 2026 event. By leaning on Gale Force Wins’ rapid content methodology, the conference was able to seamlessly pre-promote their “Healing through Connection” message to the world without any production bottlenecks.